Chilliwack/Vancouver – This holiday season, BC’s dairy farmers are stepping up to make a difference for children and families across the province. From November 25 to December 2, BC Dairy will match every donation made to BC Children’s Hospital Foundation, doubling the impact up to a total of $120,000.
The week-long campaign builds on BC Dairy’s annual partnership with BC Children’s Hospital Foundation and helps ensure children throughout the province have access to the specialized care and support they need, when they need it most.
For many farm families, the cause is personal. Chilliwack dairy farmer Jessica Dalton knows firsthand how critical children’s health care is. “Our five-year-old daughter Alice is part of the Heart Centre at BC Children’s Hospital, and every time we’re there, we’re reminded how much that care means,” said Dalton. “Alice loves the hospital staff almost as much as her favourite cow, Cutie. Seeing her run around the farm, getting dirty and being a kid, is what keeps us grateful for the work being done to help children like her thrive.”
Dalton added that giving back is a family tradition, with all their children choosing to fundraise for the hospital on their birthdays. “We’ve been part of the dairy community for more than 20 years, and supporting this campaign is our way of paying it forward for the incredible care our family has received. Farmers know what it means to pitch in; it’s just part of who we are.”
The campaign supports some of BC Children’s Hospital’s greatest needs, including transformative technologies, groundbreaking research and enhanced clinical programs that improve care for kids across the province. “Dairy farmers are a caring and connected community, and we’re honoured to support BC Children’s Hospital Foundation together,” said the Director of Market Development at BC Dairy, Jennifer Woron. “This holiday season, BC Dairy will match donations as a way of giving back to the families in our communities.”
Director of Corporate Partnerships at BC Children’s Hospital Foundation Melissa Swindells said, “The holidays can be an especially challenging time for kids in hospital and their families. Support from BC’s dairy farmers strengthens the specialized care, research, and programs children rely on, whether it helps a child return home sooner, or makes their time in hospital feel a little more like home.”
More information about the campaign and how to donate is available at bcdairy.ca/helping-kids
